Home ⇢ Branding
At Salt Digital, we believe great design is more than just aesthetics, it’s about creating a brand identity that connects, communicates, and converts. Based in Hull, East Yorkshire, our design and branding services are tailored to help businesses stand out in a competitive digital landscape. Whether you're launching a new venture or refreshing an established brand, we work closely with you to craft visuals that reflect your values and resonate with your audience. From logo creation and brand guidelines to full visual identity systems, we ensure every element is cohesive, memorable, and built for impact.
Building a brand from the ground up is about more than just choosing colours and fonts, it’s about crafting a story, a personality, and a promise that resonates with your audience. At Salt Digital, we start by understanding your business, your goals, and your market. From there, we develop a brand strategy that defines your tone of voice, visual identity, and customer experience. Whether you're launching a startup in Hull or reimagining an existing business, we guide you through every step, from naming and messaging to brand guidelines and rollout, ensuring your brand is distinctive, consistent, and built to grow.
Your logo is often the first thing people notice, and remember, about your brand. That’s why we design logos that are simple, versatile, and packed with meaning. At Salt Digital, we combine creative flair with strategic thinking to create logos that reflect your brand’s personality and values. Whether you need a bold emblem, a modern wordmark, or a full visual system, we ensure your logo works across digital and print, scales beautifully, and stands the test of time.
Digital design is all about creating seamless, engaging experiences across screens. At Salt Digital, we design websites, apps, and digital assets that are not only visually stunning but also intuitive and responsive. Every pixel has a purpose, whether it's guiding users through a journey, reinforcing your brand, or driving conversions. From UI/UX design to interactive elements, we ensure your digital presence is consistent, accessible, and built to perform across devices. Based in Hull, we help local businesses make a lasting impression online with design that’s both beautiful and functional.
Print design remains a powerful way to communicate your brand in the physical world. Whether it’s business cards, brochures, packaging, or signage, Salt Digital creates print materials that are bold, clear, and professionally crafted. We understand the nuances of layout, typography, and colour that make print design effective and memorable. Our Hull-based team works closely with you to ensure your printed assets reflect your brand identity and leave a lasting impact.
Our branding services cover everything from logo design and colour palettes to typography, tone of voice, and full brand guidelines. We help you build a consistent and memorable identity that works across digital and print.
Yes, we specialise in building brands from the ground up. Whether you're launching a new business or starting a new product line, we’ll work with you to define your brand’s personality, values, and visual identity.
Not necessarily. If your existing logo still reflects your brand well, we can build around it. However, if it feels outdated or inconsistent with your current direction, we can refresh or redesign it to better align with your goals.
Yes. Once your branding is complete, we’ll provide a set of brand guidelines that outline how to use your logo, colours, fonts, and other visual elements. This ensures consistency across all platforms and materials.
E-commerce website and branding work for a food and snacks start-up, 'Nut's About' selling their first product, a peanut butter range. The unique branding allowed us to create a bold and colourful website, that was easy to optimise and get off the ground.
Multi-lingual website for our client in Warsaw, Poland. The Neon Muzeum is dedicated to the documentation and the preservation of Cold War era Neon Signs and Electro-Graphic Design. We were able to expand their existing branding, with a supporting colour pallet, wonts and off the wall graphics!
A local manufacturing business in Hull that didn't want a stuffy corporate looking website. We had a budget for photography and video which we focussed the design around and let the pictures do the talking.
We don’t just design, we strategise. Our branding process starts with understanding your business, your goals, and your customers. This insight fuels creative direction that’s not only visually compelling but also commercially effective. We’ve helped Hull-based businesses build brands that thrive across web, print, and social media. Whether it’s a bold rebrand or subtle refinement, our team delivers design that works. Ready to bring your brand to life? Let’s chat over coffee and cookies.
